Are you ready to get paid to cook?

You can transform your passion for cooking into a successful personal chef business you love.

And you don't need culinary school or to sacrifice your family time to do it.

Get the confidence, skills, and business savvy you need to have a successful personal chef business.


"I recommend it wholeheartedly. By taking this training I feel like I have the skills necessary to be a personal chef. It provides you with step by step instructions for the right way to set up the business and how to price competitively for success, sooner than later."

Michele Hall
West via Midwest

Is this you?

Everyone loves your cooking and it's is your absolute passion but...

  • a little voice tells you people wouldn't pay you to cook.
  • You've always wanted to go culinary school, but who has the money?
  • You dream about being a chef, but there's no way that would work with your family commitments.
  • Maybe you've even done some small catering jobs but you haven't been able to make regular money doing it.

If you're like most passionate home cooks you might be thinking...

No one would take me seriously without culinary school.

People won't pay me to cook.

I don't know where to start.

Starting a business is overwhelming.

It wouldn't work for me, I have a family.

I don't know how to find clients.

 I don't have enough time to do this.

But let me tell you a little secret...

  • MOST personal chefs didn't go to culinary school. If people love your cooking, you're halfway there and everything you will learn from me and over 17 years as a Personal Chef will get you the rest of the way.
  • Having your own personal chef business means you set your own days and hours, whether that's full-time, part-time, or side hustle.
  • We'll work together and my step by step system will walk you through everything you need to do to get you set up and running successfully.
  • There are exponentially more potential clients than there will ever be Personal Chefs. Everybody has to eat, not everybody loves to cook like we do!
  • You'll have lifetime access with all updates so you have all the time you need to go at your own pace.

The truth is...

you can create a successful personal chef business faster and for a lot less money than culinary school when you follow my proven system.


I get it, I've been there too

I've always loved to cook and people raved about my food. It's truly my love and passion. I always wanted to go to culinary school but never could spend tens of thousands of dollars on it.

I tried working in restaurants and for caterers, but all the nights and weekends took so much time away from friends and family life.

And doing some catering on the side of my day job was never consistent. I had to reinvent the wheel for every different event. I hardly made any money for how long they took me.

Then when I started my own biz I didn't know how to get clients so I had to try everything, basically just throwing spaghetti at the wall.

When I finally got to the point where I was ready to get serious about it I took the leap to do something I was passionate about.

I scoured the internet, bought out of date books, looked into cooking classes, joined a national professional association, and tried to make big catering resources work for a home cook.

It was definitely work figuring it all out and there were so many mistakes in the beginning

  • Not being sure how to plan client menus
  • struggling to find clients
  • and pricing services way WAY too low!

Working with me lets you avoid all of those mistakes and struggles. 

And now, after years and years of actually cooking and getting clients, I have it dialed in:

  • Personal chefs get paid to do what we love; cook.
  • You have the confidence to cook for multiple clients. 
  • We get to cook regularly. Heck, some of the clients I have now I’ve had since almost the very beginning when I was just starting.
  • You set your own schedule around your personal life, family, vacations etc.
  • And you make great money. Really great money.
  •  All without huge overhead of a restaurant or food truck. No staffing b.s. or inventory headaches.

And that's why I created The Personal Chef Business Academy with training AND personal support.

If you're ready to finally transform your passion for cooking into a sucessful personal chef business you love, here's how we'll get you there:

The Program

The complete A to Z blueprint to create your personal chef business quickly and easily so that you can get paid to do what you love.

When you join you get immediate access to the complete online training. Binge it all or take it 1 step at a time, it's up to you. You can take it in 30 days or less.

Once you're in the program you're in - for life. You get lifetime access and all future updates and added content are yours, included.

And it's guaranteed.

"I enrolled in the Personal Chef Business Academy and I was able to get traction in my business quickly. I most definitely would recommend the training. She presents the material straight forward and provides you with challenging tasks to help build your business into a success. I owe my initial successes to Chef Shelley and consider her my Mentor."

Dan Ninerell
Dan's Classic Cuisine

Module 1:

Get Prepped

Confidently make the first critical decisions about your business, choose your niche, and start compiling your recipe library.


  • Dial in your cooking specialty (even if you think you don’t have one!) so you'll attract the perfect clients who love you and love your food.

  • Compile your recipe collection to so you’re cooking what you love.

  • How to prepare drool worthy menus to entice adoring clients.

Module 2:

Plan It Up

Dive deep into weekly meal prep services, the foundation of your business, plus additional services like catering, cooking classes, and many more.


  • Researching your competition to set yourself apart from the rest.

  • Determine your perfect Goldilocks pricing; not too low and not too high.

  • Choose your service offering so you’re doing exactly the cooking you love to do.

Module 3:

Go Pro

Set up your personal chef business the right way.


  • Create an exciting and achievable business plan so you can hit your goals out of the park.

  • Food safety review and certification recommendations to protect you and your clients.

  • Determine the correct business entity, insurance, and accounting system ~ hello tax write offs!

Module 4:

Perfect Promo

Know who your perfect client is and exactly where to find them.


  • Learn the best ways to find potential clients and exactly how to get in front of them.

  • Create your inspiring accountability plan to keep you moving toward your goals and your schedule filled with clients.

  • Master confidently explaining your services in a way that inspires potential clients to hire you.

The Coaching


Get support, answers, and guidance directly from Chef Shelley, an experienced and successful personal chef.

1 on 1 Mentorship


  • We'll immediately schedule your welcome call to talk about what you want and need from your personal chef business and plan to get you there.
  • Weekly private coaching calls for the first 60 days.
  • Monthly group coaching calls as long as you need them.

PLUS the Practice to Pro Roadmap

The complete step-by-step system to get you from home cook to paid pro in under 30 days.

Complete training on meal prep services;

  • what it is
  • why it’s the best service to offer
  • how to price it
  • and exactly how to do it.

This 4 step plan takes you from learning the basic ins and outs of how personal chefs run their cook days to mastering the process to having a paid cook day for a real client in 4 short weeks.



Here's why it works for everyone:

Whether you're a passionate home cook with the entrepreneurial spark, a burnt out BOH lifer, or a culinary student/grad, The Personal Chef Business Academy will give you the tools you need to make money with your own business.


My strategies are proven and I teach them in an incredibly clear and actionable way because I've actually implemented them in my own business and so have hundreds of my students.

It's simple, join us and see for yourself.

You get unlimited coaching so that you get every bit of personalized help that you need to excel in applying everything you learn.

If you don't feel confident and motivated in your ability to get a client, simply email within 30 days of purchase and we'll refund your money.

Here's everything you get...

Immediate access to The Personal Chef Business Academy including:

  • Over 20 videos that walk you through exactly how to get paid to do what you love.
  • Printable worksheets and cheatsheets to get your business up faster so you can get to the important part; cooking.
  • "Swipe files" where you get the exact documents to use in your won business.
  • On-the-go app: On your computer? On your phone in your car? All training is available 100% online, 24 hours a day, accessible via any device.

Complete mentorship program:

  • 1 on 1 call to kickoff your business planning and get you started the right way.
  • Weekly 1 on 1 coaching calls to get your questions answered and keep you on track for 60 days.


PLUS join now and you get all these bonuses:



Personal Chef Master Course ~ Lifetime access to all core modules PLUS updates

Practice to Pro Roadmap

Private Welcome and Planning call

1 on 1 Mentorship - weekly calls for 60 days.

$1500 value

  • BONUS: Personal Chef Pricing Report and Income Calculator [$49 value]
  • BONUS: Recipe Express Pack [$30 value]
  • BONUS: Personal Chef Template Pack [$47 value]
  • BONUS: Monthly Members Only Coaching Calls [$588 a year value] 

Total Value Over $2200


6 Monthly Payments Of


Total of $1128

Personal Chef Master Course ~ Lifetime access to all core modules PLUS updates

Practice to Pro Roadmap

Private Welcome and Planning call

1 on 1 Mentorship - weekly calls for 60 days.

$1500 value

  • BONUS: Personal Chef Pricing Report and Income Calculator [$49 value]
  • BONUS: Recipe Express Pack [$30 value]
  • BONUS: Personal Chef Template Pack [$47 value]
  • BONUS: Monthly Members Only Coaching Calls [$588 a year value] 

Total Value Over $2200


"Chef Shelley gives valuable information presented in a fun and easy to understand way. The lessons are very thorough and informative and she is approachable and happy to answer questions."

Kira S.

"I would recommend it because it’s organized, the website is super easy to work with, and Chef Shelley is such a pleasure to learn from."

Caylie B.

"I feel prepared! The information lined up perfectly and was presented clearly. I can totally be a personal chef and I'm excited to begin my journey!"

Sarah K.

A Word From The Chef

I have been a personal chef running a successful business for 17 years. Even while having two kids.

I've run it full-time, part-time, and even taken time off when I needed to. I've cooked for professional athletes, movie stars, and regular families who wanted the best, freshly cooked food.

This is the best job in the world and I can't wait for you to experience it too.

You don't need expensive culinary school or years of restaurant experience.

You just need:

  • a passion for cooking
  • the desire to have paying clients
  • and my step-by-step system on how to successfully  get paid to do what you love.

You bring the first two and I'll give you the rest.

There's nothing more amazing than being your own boss and getting paid to do something that you absolutely totally love to do.


Questions passionate cooks have before joining...

It's for you if:

  • You'd love to make money cooking for people, but you don't have time or money for culinary school.
  • You spend hours poring over recipes, the kitchen is your happy place, people constantly compliment your cooking (maybe you even do a little catering on the side) but you aren't sure how to make real money doing it.
  • You want to turn your passion into a business, but aren't sure how to make it fit into your family life.
  • You know you don't want to work nights and weekends, but aren't sure how a personal chef business works.
  • You've tried to do it on your own, but you just can't get or keep good steady clients.

This is not a good fit if:

You want to do restaurant work.

You don't want to have your own business.

You're not confident in your cooking skills. You need a solid foundation to be able to get started. This course does not teach you how to cook.

You can't commit to yourself the time it takes to start and build a successful personal chef business.

You could try figuring it all out on your own, and have to learn by making mistakes and taking wrong turns along the way. Absolutely people do that and some even get there eventually. Of course it's obvious that most don't make it. So the challenge is really how long is it going to take you to be able to confidently and consistently get clients and getting paid to do what you love?

Your other choice is invest in yourself and a proven step by step system to start a successful personal chef business easier and faster than trying to figure it all by yourself.

Even if the training and coaching only gets you TWO paid cook days you've made your money back.

After you join you can start whenever you want and go as quickly or slowly You have lifetime access so you can work at the pace you need to.

There is absolutely no qualification or job required for the term 'chef'. Gordon Ramsay didn't go to culinary school and everyone agrees he's a chef. There are tons of similar examples of self taught culinary professionals. And of course it's your business, if you don't want to be called chef, name your business Dinner Thyme, Mark's Culinary Adventures, or Frannie's Meal-Prep-A-Go-Go. It's totally up to you.

Join now and the course pays for itself in your first two client cook days.

If you're ready to transform your passion for cooking into a personal chef business you love join now for instant access.


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