WORKSHOP   |   TEMPLATES |   PRICE REPORT

Price Like A Pro

Confidently charge what your personal chef services are worth
No more undercharging, second-guessing, or flip-flopping

Get Instant Access Just $27 ➡️

Still guessing what to charge?

If pricing your personal chef services makes you feel stuck, nervous, or unsure — you’re not alone.

Maybe you’ve been quoting off the top of your head... hoping you’re not too expensive.
Maybe you’ve tried hourly rates, all-inclusive bundles, or “whatever feels fair” — and none of it feels quite right.

Pricing is one of the most confusing, paralyzing parts of starting your personal chef business. But once you get this piece right, everything else gets easier.

In Price Like A Pro you'll learn: 

Build a Confident Pricing Foundation

  • Why pricing feels so hard — and how to stop second-guessing every quote
  • The mindset shift that helps you quote without flinching
  • The simple test to know if your price is right

Set Smart, Profitable Rates

  • How pricing is positioning — and what your rate really says to a client
  • Why hourly and flat-rate pricing sabotages your income — and what to do instead
  • The best pricing model (and it’s simple, profitable, and easy to explain)
  • How to confidently price premium experiences instead of settling for budget buffets

Present Your Pricing Like a Pro

  • The secret technique that makes your quote more powerful
  • Scripts to practice so you can say your rate with calm confidence
  • What to say when a friend or family member says “that’s too much”
  • How to handle client pushback without panicking or overexplaining

Walk Away with Real Numbers

  • Walk away from the workshop with your meal prep service pricing done — and ready to use
  •  Leave with pricing tools and scripts you can apply immediately

Price Like a Pro

This 60-minute workshop will walk you step-by-step through what to charge, how to say it, and how to finally feel good about your pricing.

Get Instant Access Just $27 ➡️

Meet Your Workshop Host

Fun fact: I've had a successful personal chef business since 2005 and I'm still cooking for personal chef service (aka weekly meal prep service) clients.

I've also helped thousands of other passionate cooks to start their personal chef business and get clients and get paid to do what they love on their own terms.

But I started out just like you: pricing my services “including groceries”, shopping sales to make ends meet, and quoting events on the fly… only to realize I was losing money.

Today, I charge $600+ confidently for weekly meal prep — and I never quote catering on the spot. I have a pricing system that reflects my value, supports my business, and still feels like a win for my clients.

I'm excited to share this with you so that you can confidently charge what you want for your services and make great money doing what you love, cooking. 

Price Like A Pro

Confidently charge what your personal chef services are worth
No more undercharging, second-guessing, or flip-flopping

Get Instant Access Just $27 ➡️

BONUSES

2025 Personal Chef Pricing Report

The latest report on what over 60 personal chefs are charging for weekly meal prep services so you know where you stand — and what clients are actually paying right now.

Price Like A Pro Workbook

Clients aren't buying food or your time. What they really want is the transformation of what they will get from your personal chef services. This workbook walks you through creating and communicating your transformative statement so that potential clients immediately see the true value of your services.

Raise Your Rates Swipe File

2 complete polite + professional templates you can 'fill in the blanks' and use right now to raise your rates with current clients without feeling like a jerk, and start making what your services are worth.